Himanshu Chauhan
I help businesses rank higher and grow organic traffic — on-page, technical fixes and targeted backlink campaigns that produce measurable results.
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SEO Executive Focused on Growth, Performance & Real Results
Tools That Power My SEO
My toolkit helps me make smarter decisions, build stronger strategies, and drive real growth
SEO Projects
Zion Exhibition
I led the organic growth strategy for Zion Exhibitions, focusing on technical SEO audits, keyword research, and continuous performance tracking. My role also included optimizing content and ensuring better crawlability for search engines.
- Clicks: Increased from 543 → 936 — a 72.3% growth
- Impressions: Jumped from 29.3K → 57.0K — nearly 94% higher visibility
- CTR: Slightly improved, reflecting stronger targeting and optimization
- Total Users: Grew from 1,052 → 1,640 — a 55.9% increase
- New Users: Rose from 1,024 → 1,609 — a 57.1% boost
- New Users: Rose from 1,024 → 1,609 — a 57.1% boost
- Event Count: Increased from 8,638 → 12,526 — about 45% growth
- Direct Traffic: Improved by 48.4%
- Engagement Time: From 1m 04s → 1m 06s, showing steady user interaction
Before
Project Highlight: Keyword Ranking Growth
This project showcases my SEO strategy in action. When I first analyzed this keyword, it was stuck at the 16th position on Google SERP—far from driving significant traffic. Through a combination of keyword optimization, on-page improvements, and high-quality backlink building, I was able to move it steadily up the rankings.
After
Today, the keyword holds the #4 position on Google, delivering strong visibility and organic traffic. Not only that—it is now also featured in Google’s AI Overview, giving it an even higher level of exposure and trust.
Challenges That Shaped the Results
SEO STRATEGY THAT CHANGED THE GAME
Before VS After
High Competition
Poor On-Page Optimization
Keyword Placement Issues
Content Gap
Competitor Analysis
Meta Optimization
Keyword Integration
Content Enhancement
Continuous Monitoring
Koprex
From Low Visibility to #1 Ranking
https://www.koprex.in/
Initially, the blog was struggling to rank because of weak on-page SEO — the content wasn’t fully optimized, internal linking was missing, and the meta title & description were either too long or irrelevant.
To solve this, I restructured the content, chose the right keywords, implemented internal linking, and crafted optimized meta tags within Google’s limits. I also infused AI-assisted content while strictly following Google’s algorithm guidelines.
As a result, the blog now ranks in the #1 position on Google and is even highlighted in the AI Overview, driving strong organic visibility.
How I Got Koprex Featured in Google’s AI Overview
To improve Koprex’s online visibility, I optimized every on-page element — from crafting precise meta titles (under 60 characters) and descriptions (under 160 characters) to targeting long-tail and conversational keywords relevant to user intent. The content was restructured to align with Google’s latest algorithm updates, ensuring high topical relevance.
On the off-page side, I focused on building authority through guest posting, social bookmarking, image submissions, and business listings, while ensuring all backlinks came from high DA & PA sources
Optimized for Google’s Latest Standards
This project initially faced ranking issues due to thin content and lack of technical optimization. The page was not aligned with Google’s latest updates, which limited its visibility.
I optimized it with high-quality, engaging content, applied strategic internal linking, and ensured that the meta title and description were within character limits. By following Google’s EEAT principles (Expertise, Experience, Authority, Trust), I made the content more reliable and user-friendly.
Now, the page consistently ranks at the top of search results, with its presence in Google AI Overview, proving its authority and relevance.
